Retail

Presentation

Storytail is the retail brand of Groupama Immobilier, which manages properties on behalf of the Groupama Group and third parties. It manages an exceptional retail portfolio located mainly in the heart of Paris and in the regions.

Storytail works alongside national and international retailers, shopkeepers, entrepreneurs and all those who believe that commerce brings people together.

Storytail is a dedicated team of retail experts who will support you at every stage of your development strategy and analyse market trends in order to provide you with the best possible advice.

ASSETS AS A RETAIL PROPERTY INVESTOR AND ASSET MANAGER

Thanks to its different areas of expertise, Storytail designs places and services that meet the expectations of their customers and supports them in their property projects.

Helping you build your real estate project with confidence.

Storytail is part of a group of mutual insurers and therefore places special emphasis on its customers and the security of their projects. Storytail offers the advantages of an experienced, institutional brand, capable of adapting to all your expectations.

Managing a rich and varied portfolio.

Whatever the location, whether Parisian, regional or European, supporting retailers is a priority. Storytail works with prestigious retail brands such as Chanel, La Durée, Longines, Salomon, Foot Locker, Séphora, SFR, Etam, Burger King, Monoprix, Action, Uniqlo and Basic Fit.

A passionate, multi-disciplinary team dedicated to retail.

Comprising a team of experts in commercial property, our customers are supported by asset managers, property managers and technical managers who are able to respond to and anticipate all real estate issues.

Being committed.

Groupama Immobilier is committed to continuous improvement and innovation (ISO 9001 and 14001 certifications). Storytail’s objectives are to structure and improve its performance, with a view to creating social, societal and environmental value.

YOUR PARTNER

Storytail listens to its customers’ needs and supports them in a collaborative way, taking into account their strategic challenges.

Visibility

Whether at the foot of buildings or in business parks, the addresses offered by Storytail are located at the heart of recognised catchment areas. The stores are integrated into mixed-use environments in attractive locations.

Partnership

Storytail is committed to working alongside retailers, partners and owners. Attentive to different needs, Storytail is at the service of retailers to build tailor-made projects, from specific research to a global implementation strategy.

Diversity of offers

Storytail is aware that the retail sector is in a state of flux and therefore offers a wide range of premises for different types of retailer. The premises offered are located in a variety of districts and locations to meet the specific needs and requirements of each retailer.

More information on storytail.fr

A few shops

Location

Storytail currently manages more than 230 retail assets, including 250 shops in Paris and the provinces, representing a surface area of more than 98,000 sqm.

These stores are located mainly in major French cities (Paris, Marseille, Lyon, Lille, Bordeaux and Toulouse). Our nationwide coverage means we can keep a close eye on local market trends. In Paris, 43% of the portfolio is located in the city’s hyper-centre and Central Business District (CBD). A further 39% are located on the Champs-Elysées, in the 16th arrondissement and Neuilly-sur-Seine, and 12% on the Left Bank (such as Boulevard Saint-Germain, Boulevard Raspail, rue Bonaparte and rue de Rennes). These are mainly prime locations, with a large majority of number 1 & 1bis locations.